7 February, 20:58

A collection of early 20th century posters from the Victoria and Albert Museum

A collection of early 20th century posters from the Victoria and Albert Museum
In the early years of the 20th century, an extraordinary collection of posters from different countries of the world appeared in the Victoria and Albert Museum in London. Currently, this collection has more than 26,000 exhibits and is preserved as part of the cultural heritage of the world scale.

Some of the posters in this collection are posters that were part of the Theater & Performance collection in the 1920s. These posters reproduce the atmosphere of that time, cultural and social trends through announcements of theatrical productions, concerts, exhibitions, etc.
Bright examples of poster art of the first two decades of the 20th century deserve special attention.

For decades, poster collecting has been an important part of the museum's activities, allowing for the preservation and study of unique works of art that reflect the history and culture of the global art community.

At the end of the 19th century, the poster experienced a real rise. Making posters was not considered a non-prestigious craft by talented masters of many countries of Western Europe and the USA. A significant layer of famous artists turned to the creation of posters: Henri Toulouse-Lautrec, Alphonse Mucha, James Montgomery Flagg, Leyendecker.
The number of artists of the 20th century who turned to the creation of posters due to the demand of trading firms and the campaigning influx of political parties of various orientations was extraordinary.

One of the most remarkable aspects of the Victoria and Albert Museum's poster collection is its diversity. Posters in the collection are presented from different countries of the world, which makes it possible to study and compare various artistic styles, techniques and themes.

Thanks to this collection of posters, you can better understand and appreciate the impact of art on society, its role in shaping the cultural landscape. Each poster bears witness to a certain era, reflecting the mood, ideas and values of that time.

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