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nat4b
20 May, 23:30

Revolutionizing the Sewing World: The Story of the Singer Household Sewing Machine

Revolutionizing the Sewing World: The Story of the Singer Household Sewing Machine
The Singer sewing machine was a real breakthrough in the world of the textile industry, radically changing the way clothing and home textiles were produced.

The Singer company was founded in 1851 by Isaac Singer and his partner Edward Clark. Isaac Singer, a talented inventor, significantly improved the existing models of sewing machines, creating a convenient and efficient device for household use. His first sewing machine was patented in 1851, and from that moment the brand's success story began.
Singer is credited with several key inventions that made the sewing machine more convenient and practical: lower shuttle, pedal drive, stitch length adjustment.

One of the key factors in Singer's success was mass production and aggressive marketing strategies. The company was the first to use the installment sales system, which made their products more affordable. In addition, Singer actively promoted his products by holding demonstrations and feature demonstrations in major cities.
From its opening in 1884 until 1943, the Clydebank factory produced approximately 36 million sewing machines. Singer was the world leader and sold more cars than all other manufacturers combined.

Singer's sewing machines had a great impact on society, especially on women, who were given the opportunity to work at home and earn money. This was an important step towards their economic independence. In addition, machines were used in factories, where they significantly accelerated the process of clothing production.
In the early 1960s, the company diversified by acquiring the calculator company Friden and the General Precision Equipment Corporation.

In 1999, Singer N.V. filed for bankruptcy and was acquired by Kohlberg&Company.

The Singer sewing machine has become a symbol of quality and reliability. It changed the textile industry and affected the lives of millions of people around the world.
Source: singer.com

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